Privacy Policy
Updated at 01.04.19
Welcome to our Privacy Policy. Thank you for taking the time to read it.
We appreciate that you trust us with your information and we intend to always keep that trust. This
starts with making sure you understand the information we collect, why we collect it, how it is used
and your choices regarding your information. This Policy describes our privacy practices in plain
language, keeping legal and technical jargon to a minimum. Before you read it, please make sure
that you are over the age of 16 or under guidance of the holder of your parental responsibility.
This Privacy Policy applies to websites, apps, events and other services operated by Zodiac Signs
Master Horoscope. For simplicity, we refer to all of these as our “services” in this Privacy Policy. To
make it extra clear, we’ve added links to this Privacy Policy on all applicable services.
Some services may require their own unique privacy policy. If a particular service has its own
privacy policy, then that policy - not this Privacy Policy - applies.
We collect information generated as you use our services, for example access logs, as well as
information from third parties, like when you access our services through a social media account. If
you want additional info, we go into more detail below.
Information you give us
You choose to give us certain information when using our services. This includes:
When you create an account, you provide us with at least your login credentials, as well
as some basic details necessary for the service to work, such as your date of birth and
When you subscribe to a paid service or make a purchase directly from us (rather than
through a platform such as iOS or Android), you provide us or our payment service
provider with information, such as your credit card number or other financial information.
When you complete your profile, you can share with us additional information, such as
your avatar. To add certain content, like pictures, you may allow us to access your
camera or photo album. Some of the information you choose to provide us may be
considered “special” or “sensitive” in certain jurisdictions, for example your racial or
ethnic origins, sexual orientation and religious beliefs. By choosing to provide this
information, you consent to our processing of that information.
When you choose to participate in our promotions, events or contests, we collect the
information that you use to register or enter.
If you ask us to communicate with or otherwise process information of other people (for
example, if you ask us to send an email on your behalf to one of your friends), we collect
the information about others that you give us in order to complete your request.
If you contact our customer care team, we collect the information you give us during the
interaction. Sometimes, we monitor or record these interactions for training purposes
and to ensure a high quality of service.
Of course, we also process your chats with other users as well as the content you
publish, as part of the operation of the services.
Information we receive from others
In addition to the information you provide us directly, we receive information about you from others,
Other Partners. We may receive info about you from our partners, for instance where
our ads are published on a partner’s websites and platforms (in which case they may
pass along details on a campaign’s success).
Other Users. Other users may provide information about you as they use our services.
For instance, we may collect information about you from other users if they contact us
about you.
Information collected when you use our services
When you use our services, we collect information about which features you’ve used, how you’ve
used them and the devices you use to access our services. See below for more details:
Device information. We collect information from and about the device(s) you use to
access our services, including:
information on device sensors such as accelerometers, gyroscopes
and compasses.
information on your wireless and mobile network connection, like your
service provider and signal strength;
hardware and software information such as IP address, device ID and type, device-
specific and apps settings and characteristics, app crashes, advertising IDs (such as
Google’s AAID and Apple's IDFA, both of which are randomly generated numbers that
you can reset by going into your device’ settings), browser type, version and language,
operating system, time zones, identifiers associated with cookies or other technologies
that may uniquely identify your device or browser (e.g., IMEI/UDID and MAC address);
Usage Information. We collect information about your activity on our services, for
instance how you use them (e.g., date and time you logged in, features you’ve been
using, searches, clicks and pages which have been shown to you, referring webpage
address, advertising that you click on) and how you interact with other users (e.g., users
you connect and interact with, time and date of your exchanges, number of messages
you send and receive).
Other information with your consent. If you give us permission, we can collect your
precise geolocation (latitude and longitude) through various means, depending on the
service and device you’re using, including GPS, Bluetooth or Wi-Fi connections. The
collection of your geolocation may occur in the background even when you aren’t using
the services if the permission you gave us expressly permits such collection. If you
decline permission for us to collect your geolocation, we will not collect it. Similarly, if
you consent, we may collect your photos and videos (for instance, if you want to publish
a photo, video or streaming on the services).
We use and may allow others to use cookies and similar technologies (e.g., web beacons, pixels)
to recognize you and/or your device(s). We use them such as authenticating you, remembering
your preferences and settings, analyzing site traffic and trends, delivering and measuring the
effectiveness of advertising campaigns, allowing you to use social features.
Some web browsers (including Safari, Internet Explorer, Firefox and Chrome) have a “Do Not
Track” (“DNT”) feature that tells a website that a user does not want to have his or her online
activity tracked. If a website that responds to a DNT signal receives a DNT signal, the browser can
block that website from collecting certain information about the browser’s user. Not all browsers
offer a DNT option and DNT signals are not yet uniform. For this reason, many businesses,
including us, do not currently respond to DNT signals.
The main reason we use your information is to deliver and improve our services. Additionally, we
use your info to help keep you safe and to provide you with advertising that may be of interest to
you. Read on for a more detailed explanation of the various reasons we use your information,
together with practical examples.
To administer your account and provide our services to you
Create and manage your account
Provide you with customer support and respond to your requests
Complete your transactions
Communicate with you about our services, including order management and billing
To ensure a consistent experience across your devices
Link the various devices you use so that you can enjoy a consistent experience of our
services on all of them. We do this by linking devices and browser data, such as when
you log into your account on different devices or by using partial or full IP address,
browser version and similar data about your devices to help identify and link them.
To serve you relevant offers and ads
Administer sweepstakes, contests, discounts or other offers
We work with third party advertising partners to provide personalized ads for you. Our
partners include but are not limited to Google AdMob, DoubleClick Ad Exchange,
DoubleClick for Publishers, Facebook Audience Network, MoPub, Amazon, Fyber,
Smaato, Baidu, and etc. You may find more details about our partners in links below:
Communicate with you by email, phone, social media or mobile device about products or
services that we think may interest you
To improve our services and develop new ones
Develop new features and services (for example, we may decide to build a new
interests-based feature further to requests received from users).
Conduct research and analysis of users’ behavior to improve our services and content
(for instance, we may decide to change the look and feel or even substantially modify a
given feature based on users’ behavior)
To prevent, detect and fight fraud or other illegal or unauthorized
Perform data analysis to better understand and design countermeasures against these
Address ongoing or alleged misbehavior on and off-platform
Retain data related to fraudulent activities to prevent against recurrences
To ensure legal compliance
Assist law enforcement
Comply with legal requirements
Enforce or exercise our rights, for example our Terms
To process your information as described above, we rely on the following legal bases:
Legitimate interests: We may use your information where we have legitimate interests
to do so. For instance, we analyze users’ behavior on our services to continuously
improve our offerings, we suggest offers we think might interest you, and we process
information for administrative, fraud detection and other legal purposes.
Provide our service to you: Most of the time, the reason we process your information
is to perform the contract that you have with us. For instance, as you go about using our
service to get meaningful content, we use your information to maintain your account and
your profile, to recommend content based on your interests.
Consent: From time to time, we may ask for your consent to use your information for
certain specific reasons. You may withdraw your consent at any time by change the
setting on your device to disable the device permissions, or just using the standard
uninstall process for your device to stop all information collection.
We share some users information with service providers and partners who assist us in operating
the services. Read on for more details about how your information is shared with others.
With other users
You share information with other users when you voluntarily disclose information on the service
(including your public profile). Please be careful with your information and make sure that the
content you share is stuff that you’re comfortable being publically viewable since neither you nor
we can control what others do with your information once you share it.
With our service providers and partners
We use third parties to help us operate and improve our services. These third parties assist
us with various tasks, including data hosting and maintenance, analytics, customer care,
marketing, advertising, payment processing and security operations.
We may also share information with partners who distribute and assist us in advertising our
services. For instance, we may share limited information on you in hashed, non-human
readable form to advertising partners.
We follow a strict vetting process prior to engaging any service provider or working with any
partner. All of our service providers and partners must agree to strict confidentiality
For corporate transactions
We may transfer your information if we are involved, whether in whole or in part, in a merger, sale,
acquisition, divestiture, restructuring, reorganization, dissolution, bankruptcy or other change of
ownership or control.
When required by law
We may disclose your information if reasonably necessary:
(i) to comply with a legal process, such as a court order, subpoena or search warrant, government /
law enforcement investigation or other legal requirements;
(ii) to assist in the prevention or detection of crime (subject in each case to applicable law); (iii) to
protect the safety of any person.
To enforce legal rights
We may also share information:
(i) if disclosure would mitigate our liability in an actual or threatened lawsuit;
(ii) as necessary to protect our legal rights and legal rights of our users, business partners or other
interested parties;
(iii) to enforce our agreements with you;
(iv) to investigate, prevent, or take other action regarding illegal activity, suspected fraud or other
We regularly monitor our systems for possible vulnerabilities and attacks and regularly
review our information collection, storage and processing practices to update our physical,
technical and organizational security measures.
We work hard to protect you from unauthorized access to or alteration, disclosure or
destruction of your personal information. As with all technology companies, although we
take steps to secure your information, we do not promise, and you should not expect, that
your personal information will always remain secure.
We may suspend your use of all or part of the services without notice if we suspect or
detect any breach of security. If you believe that your account or information is no longer
secure, please contact us via Email at the end of this Privacy Policy.
We will retain your information for as long as your account is active or as needed to provide you
services. In practice, we delete or anonymize your information upon deletion of your account or
after 6 months of continuous inactivity, unless:
we must keep it to evidence our compliance with applicable law (for instance, records of
consents to our Terms, Privacy Policy and other similar consents are kept for five years);
we must keep it to comply with applicable law (for instance, some “traffic data” is kept for
one year to comply with statutory data retention obligations);
the information must be kept for our legitimate business interests, such as fraud
prevention and enhancing users' safety and security. For example, information may
need to be kept to prevent a user who was banned for unsafe behavior or security
incidents from opening a new account.
there is an outstanding issue, claim or dispute requiring us to keep the relevant
information until it is resolved;
Keep in mind that even though our systems are designed to carry out data deletion processes
according to the above guidelines, we cannot promise that all data will be deleted within a
specific timeframe due to technical constraints.
We want you to be in control of your information, so we have provided you with the following tools:
Access / Update tools in the service. Tools and account settings that help you to
access, rectify or delete information that you provided to us and that’s associated with
your account directly within the service.
Uninstall. You can stop all information collection by an app by uninstalling it using the
standard uninstall process for your device.
Device permissions. Mobile platforms have permission systems for specific types of
device data and notifications, such as phone book and location services as well as push
notifications. You can change your settings on your device to either consent or oppose
the collection of the corresponding information or the display of the corresponding
notifications. Of course, if you do that, certain services may lose full functionality.
We want you to be aware of your privacy rights. Here are a few key points to remember:
Updating your information. If you believe that the information we hold about you is
inaccurate or that we are no longer entitled to use it and want to request its rectification,
deletion or object to its processing, please contact us via Email at the end of this Privacy
Reviewing your information. Applicable privacy laws may give you the right to review
the personal information we keep about you (depending on the jurisdiction, this may be
called right of access, right of portability or variations of those terms). You can request a
copy of your personal information by contact us via Email at the end of this Privacy
For your protection and the protection of all of our users, we may ask you to provide proof of
identity before we can answer the above requests.
Keep in mind, we may reject requests for certain reasons, including if the request is unlawful or if it
may infringe on trade secrets or intellectual property or the privacy of another user. If you wish to
receive information relating to another user, such as a copy of any messages you received from
him or her through our service, the other user will have to contact our Privacy Officer to provide
their written consent before the information is released.
Because we’re always looking for new and innovative ways to provide better services, this policy
may change over time. We will notify you before any material changes take effect so that you have
time to review the changes.
If you have questions about this Privacy Policy, here’s how you can reach us: